Creativity is Not a Sacred Gift. It’s a Job.

Stop treating creative work like some sacred, magical practice that defies a formulaic approach.

Most creative people overthink their work to the point of paralysis.

Stop thinking of yourself as an artist. Instead, pretend you’re a plumber.

It doesn’t matter if your plumber wakes up in the morning “feeling it” or not. Being inspired has no effect on her ability to do her work on your toilet.

Plumbers have one job: unclog the pipes.

They come to your house and do the job. They’ll stay there until it’s done. (Hopefully.)

Narrow your focus. Start thinking of even your most creative projects from the perspective of a blue collar worker. Swinging a hammer, laying a brick or fixing a transmission. Clock in, clock out. That’s how any type of work gets done.

Can you imagine a truck driver suddenly losing his ability to drive from Indiana to California because he has “Truck Driver’s Block?”

Creative work is no different. One foot in front of the other. One mile after the next.

You don’t need to be “in the mood” to create something that connects to other people.

You don’t need to be “inspired” to write something inspiring.

But you do actually have to, you know, create something…

Daniel DiPiazza
@Rich20Something

Daniel is the founder and CEO of Rich20Something. A millennial business mastermind, he has successfully started three consecutive freelance businesses and scaled them to over $100K in revenue with zero startup capital. His work is regularly featured in Time Magazine, Fortune, Entrepreneur, Business Insider, Fox News, and Yahoo! Business. His debut book, Rich20Something, publishes on May 2, 2017.

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